I help busy leaders leverage limits to break free from the grind, scale their businesses strategically, and reclaim their time to build a life they love.

I managed multiple retail stores, working 70+ hours a week in a leadership role that demanded even more time as I climbed the corporate ladder. After missing my daughter’s first steps, I knew I couldn’t keep sacrificing my family for a traditional path that equated “more work” with “more success.” While I loved my job, I knew the perpetual “hamster wheel” wasn’t the life I wanted. So, I left my stable, high-profile career and took a step back from leadership, determined to find a better way to lead—and live.

During the recession, I joined a scrappy startup called BELAY—before it even had clients—as a recently divorced single mom. It was risky, but I believed the upside could be worth it. Although I stepped in as its first employee and virtual assistant, the environment allowed me to continue working and leading while prioritizing my family. At BELAY, I discovered “The Third Option”: the ability to grow my career without sacrificing the people and priorities that matter most.

My willingness to delegate allowed me to advance from Virtual Assistant to Director, Vice President, President, and COO. By continuously letting go of tasks, I not only opened doors for my own development but the development of my team, many of whom are executives and leaders at BELAY today. Along the way, I also met and married my amazing husband.

I always refused to give my family the leftovers, but with only five years left before my youngest child went to college and three years left with both my kids at home, I established strict limits like no work nights or weekends. Any fear of this hurting BELAY or my career melted away as BELAY was recognized by Inc. Magazine as one of America’s Fastest-Growing Companies for the fourth consecutive year.

When BELAY’s founders exited the business and offered me the opportunity to be their successor, I stepped into the CEO position prepared to lead by example. By maintaining clear boundaries and leveraging strategic delegation, I continued to grow BELAY without sacrificing my personal life. In fact, I reduced my schedule to 40 hours a week.

In 2024, BELAY celebrated its 10th consecutive year on Inc. Magazine’s list of America’s Fast-Growing Companies.

From that first leap of faith to the C-suite, I’ve learned that intentional limits create limitless growth. I’m proof that you don’t have to choose between growth and well-being, work and life, family and career. Traditional leadership insists you work more to achieve more, but there’s another, more sustainable way. I’ve discovered that I can lead a growing organization while also being an engaged spouse and parent when I have the most productive 40 hours possible.

Now, I’m passionate about helping other busy leaders do the same—leading their teams successfully without working around the clock.